product photography

Product Selling

How do you get the best price or sell more of your product.
Well lets look into other successful businesses. Some of the very big names in business spend a lot of time getting things to look right, making them look more than value for money.
The time that is spent on a product name, packaging, labelling, leaflets, and advertising is massive. Why do they do this? Well they simply want to make as much money as possible and sell as many units as they possibly can, they want to sell more than there competitor, they want to have a bigger business than there competitor. So much money and time is spent in the overall marketing of the product just to sell it. But isn’t that what it is all about. Sell as much as possible in the shortest amount of time and make a good profit. Profit is not a bad word, profit is what makes the world go around. Profit is what takes you onto your next great product.

The part I was looking at is presentation, the first thing the customer notices before the price is the product, it has to look good, it has to be desirable or even sexy. it does not matter what the price is if it does not look desirable. A massive amount of products are now sold on the internet through website and auction site and all the customer has to judge the product is a picture, in a matter of seconds the customer will make a decision, like or not like, if they like the look of the item they will then look at the price and then specification of the item, then if all that is desirable to them, they will then purchase.

Some of the images I have seen on the internet are ok images that people have tried to do there best with to advertise their product and although they have great ideas and know how to sell the product, they get let down by the first stepping stone the photo of the product.

If you think about it, if it looks better it must sell faster or for a better price that can be offset against the product you are selling. A massive amount of the cost of the product is in what it costs to get it out to the public, so to get better presentation to get a higher price all comes into the costings.

I didn’t pick the prettiest product to do this test with, but I think it shows a point.

logik-1Click on the image to see a large view

I took this image to show that this is a product that would sell on a website, but at what price and how many. There is so much more that could be done with this image.

Click on the image to see a large view

This is a quick version that I did after years of practice and personally I would think it would sell faster and at a higher price.
You make the decisions, do you want to sell more and a higher price then contact me for a quote, it costs nothing to ask.