product photography

Strawberries and Cream

Don’t you just love strawberries and cream. Here we have a little fruit photography with high speed flash to get the movement frozen in time. It looks good enough to eat, or maybe not counting how many times I dropped the strawberry on the floor.


I just love the contrast of the white cream, black background, red strawberry and the green leaves, I just think they go together well.


product photography

Footwear Photography

Footwear photography, well I thought I would do a shot of my new pair of shoes before I decided to wreck them by wearing them. What was the thinking behind this shot. Well I wanted to obviously show that they are black, glossy but show the texture of the shoe and I wanted to show the underside of the sole on them, you see part of the attraction of footwear is the sole and we always pick up foot ware and look all around them and look at the underside of the footwear. So when I do footwear photography I like to find all the attractive parts of the footwear and bring them out in a photograph. I always go back to the theory that, the more attractive the photograph the higher price it commands. 

This shot was taken with 3 lights and 2 diffusers either side on a perspex/acrylic surface to give a little reflection as well and one from underneath to light up the sole. That sounds like I am preaching … I will light up your sole…. mmmm not the same thing.

So with some adjustment of the power and positioning of the lights to get smooth gradients on the surface and a spell in photoshop we got this shot. I did it on white background so it could be used on the web or in a magazine, plus this could also have the white background removed and put in another background like the interior of a shoe shop slightly blurred out in.

When you do a perfect white background it is a lot easier to remove the white and add whatever background you wish.

footwear photography shoes

product photography

Product Photography Silverware

When you are doing product photography, one product that can look boring is knives and forks, now come on think to yourself and see if you can get excited over a knife and fork. I can tell you are ecstatic. As a product photographer doing product photography we need to get excited over any product at any time and find a way of exciting the customer to buy that product.

In this image I tried to make it look a bit different but also make it obvious on what it was, so I suspended the knife and fork on a stainless steel egg cup, this way it gave depth to the shot and makes you look at the background as well as the foreground. The photograph draws you into it, trying to work out what is in the background and how the reflection looks, the sharp edge of the knife just visible as a straight line, the fork reflection looking like it is going in the wrong direction. This was all planed and worked out during the product photography shot. Nothing is left to chance, product photography is an art, just like a painter painting a picture, doing product photography is painting a picture to get the viewer interested so that they will look at a photograph for more than 5 seconds.

The hardest part of these kind of shots is blocking out reflections when taking the shot. You only have the reflections that you put there. The dark reflections on the fork and the knife were put there on purpose, by doing this it makes the item look glossy as they should be. If this shot was just surrounded with white cards or put in a light tent there would be no dark reflections so it would look very flat.